SOC 11-2021 · Job decomposition
Marketing Managers
What this job actually does, classified into Automate, Augment, and Human-only. Decomposed from 9 canonical roles mapped to this SOC across Nuvepro's real-world JD corpus.
Tasks drawn from the broader SOC subgroup 11-202% because the exact SOC has thin coverage in our corpus.
395,240
U.S. employment
BLS OEWS
$166,790
Median annual wage
BLS OEWS
32%
AEI exposure
Anthropic Economic Index
262
Distinct tasks
From 9 roles
Task mix (by distinct task)
Automate · 6 (2%)
Augment · 156 (60%)
Human-only · 100 (38%)
Automate
6 of 6
AI does it end-to-end
- Take customer orders.9 jobs · 2 roles · 90% confidence
- Ensure consistent use of relevant platforms to log leads for global reporting.6 jobs · 1 role · 100% confidence
- Provide regular updates on sales activities within the territory.5 jobs · 1 role · 100% confidence
- Maintain accurate Turfview data.4 jobs · 1 role · 100% confidence
- Maintain up-to-date accounts receivables.4 jobs · 1 role · 75% confidence
- Produce monthly, quarterly, and annual forecasts.4 jobs · 1 role · 75% confidence
Augment
12 of 156
Human + AI together
- Analyze markets, trends, competition, portfolios, technologies, and revenues.12 jobs · 2 roles · 100% confidence
- Transition new business to the account management team when applicable.11 jobs · 2 roles · 93% confidence
- Follow up frequently with prospects and customers.10 jobs · 2 roles · 100% confidence
- Drive performance against customer distribution targets.9 jobs · 2 roles · 100% confidence
- Drive performance against customer visit frequency targets.9 jobs · 2 roles · 100% confidence
- Drive performance against gross margin targets.9 jobs · 2 roles · 100% confidence
- Drive performance against premium product penetration targets.9 jobs · 2 roles · 100% confidence
- Drive performance against sell-out volume targets.9 jobs · 2 roles · 100% confidence
- Generate new accounts.9 jobs · 2 roles · 83% confidence
- Partner with the Regional Sales Manager/Sales Manager to manage assigned distributors.9 jobs · 2 roles · 78% confidence
- Prospect for new customers.9 jobs · 2 roles · 83% confidence
- Support monthly distributor performance reviews.9 jobs · 2 roles · 100% confidence
Human-only
12 of 100
Judgment, taste, accountability
- Identify and engage key decision makers within existing accounts.12 jobs · 2 roles · 94% confidence
- Increase sales and profits by meeting assigned targets for profitable sales volume and margin dollars.12 jobs · 2 roles · 94% confidence
- Entertain customers and prospects in accordance with company policy.10 jobs · 2 roles · 100% confidence
- Use strategic questioning to identify customer needs.10 jobs · 2 roles · 100% confidence
- Present proposals to prospective customers.8 jobs · 2 roles · 100% confidence
- Attend client meetings in person to present global capabilities.7 jobs · 1 role · 100% confidence
- Conduct cold calls to generate new business.7 jobs · 2 roles · 88% confidence
- Manage the Key Account team to assess markets for target identification and support corporate development strategies.7 jobs · 1 role · 71% confidence
- Participate in global sales and marketing strategy development.7 jobs · 1 role · 100% confidence
- Perform other assigned duties.7 jobs · 2 roles · 100% confidence
- Provide mentoring support to Business Development Managers in new markets.7 jobs · 1 role · 100% confidence
- Support global strategic and focus accounts by managing the strategic project management team.7 jobs · 1 role · 71% confidence
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