OpenAI· Marketing· San Francisco
Enterprise Field Marketer
Comp$227K – $252K
Classified Tasks (19)
Automate 0%Augment 63%Human-Only 37%
Augment (12)
AI assists, human decides
Build and execute field marketing plans aligned to priority seller groups, strategic accounts, industries, and regions.
operational
Own the full lifecycle of field programs from strategy and planning through execution, seller enablement, follow-up, and measurement.
operational
Identify target accounts and moments for field engagement.
analytical
Translate sales priorities into field plans.
operational
Drive seller follow-up and ensure seller ownership of post-event conversion plans.
communication
Define and track success metrics for events and programs.
analytical
Turn marquee moments into measurable pipeline opportunities with clear target accounts and post-event conversion plans.
analytical
Track program performance and communicate business impact to stakeholders.
analytical
Build repeatable playbooks to help field marketing scale across enterprise segments.
operational
Create pipeline through field programs.
operational
Accelerate strategic opportunities via targeted field marketing initiatives.
leadership
Translate territory strategy into tactical execution for field initiatives.
operational
Human-Only (7)
Requires human judgment
Partner with Sales leadership on account prioritization, territory planning, outreach strategy, pipeline goals, and follow-through.
leadership
Run high-impact customer programs such as executive dinners, roundtables, forums, workshops, industry moments, roadshows, and third-party conference activations.
operational
Execute high-quality customer programs.
operational
Collaborate with Product Marketing, Events, Comms, Marketing Operations, Solutions, Customer Success, Partnerships, and executive stakeholders to deliver customer experiences.
leadership
Deepen executive relationships with priority enterprise accounts through engagement programs.
leadership
Bring OpenAI’s latest innovations directly to enterprise decision-makers via events and activations.
communication
Travel to customer events, executive programs, industry conferences, and internal planning moments.
operational
Job description
Enterprise Field Marketer | OpenAI Careers ## Enterprise Field Marketer Marketing - San Francisco Apply now(opens in a new window) ## About the Team The Enterprise Marketing team helps the world’s largest organizations understand, adopt, and scale AI responsibly. We partner closely with Sales, Solutions, Product Marketing, Customer Success, Events, and executive leadership to create programs that accelerate strategic customer growth and strengthen OpenAI’s position as the leader in enterprise AI. Within Enterprise Marketing, the Field Marketing team is responsible for translating business priorities into high-impact customer engagement motions across industries, regions, and strategic accounts. We build and run programs that create pipeline, accelerate opportunities, deepen executive relationships, and bring OpenAI’s latest innovations directly to enterprise decision-makers. ## About the Role As an Enterprise Field Marketer, you will be a growth partner to Enterprise Sales, owning field marketing programs that create pipeline, accelerate strategic opportunities, and deepen relationships with priority enterprise accounts. You will own the full program lifecycle: translating sales priorities into field plans, identifying the right accounts and moments, executing high-quality customer programs, driving follow-up with sellers, and measuring business impact. This is a hands-on role for someone who can move from territory strategy to tactical execution quickly, with strong commercial judgment and high accountability for outcomes. This role is based in San Francisco, CA or New York City. We use a hybrid work model of 3 days in the office per week and offer relocation assistance. Travel is expected for customer events, executive programs, industry conferences, and internal planning moments. ## In this role, you will: * Build and execute field marketing plans aligned to priority seller groups, strategic accounts, industries, and regions. * Partner closely with Sales leadership on account prioritization, territory planning, outreach strategy, pipeline goals, and follow-through. * Own the full lifecycle of field programs, from strategy and planning through execution, seller enablement, follow-up, and measurement. * Run high-impact customer programs including executive dinners, roundtables, forums, workshops, industry moments, roadshows, and third-party conference activations. * Turn marquee moments into measurable pipeline opportunities with clear target accounts, success metrics, seller ownership, and post-event conversion plans. * Collaborate with Product Marketing, Events, Comms, Marketing Operations, Solutions, Customer Success, Partnerships, and executive stakeholders to deliver compelling customer experiences. * Track performance, communicate business impact, and build repeatable playbooks that help field marketing scale across enterprise segments. ## You might thrive in this role if you: * Have 8+ years of experience in enterprise field marketing, ABM, regional marketing, sales enablement, or related B2B growth roles supporting complex sales motions. * Have a track record of creating measurable pipeline impact through field programs, executive engagement, account-based programs, or industry marketing. * Understand enterprise buying cycles, pipeline creation, stage progression, and how field marketing can influence seller productivity. * Have partnered closely with enterprise sellers and sales leadership on territory planning, account prioritization, QBRs, pipeline reviews, and follow-up. * Can operate across strategy and execution: you can shape the plan, manage stakeholders, and personally drive the details. * Are highly organized, commercially minded, resourceful, and comfortable making progress when inputs are incomplete. * Communicate clearly and can influence senior stakeholders across Sales, Marketing, Product, and customer-facing teams. * Are energized by AI and exci